On the occasion of the appearance day of Lord Caitanya, thousands of Britishers heard the joyous vibration of Hare Krsna, the glorification of God's holy name. According to the Bhagavad-gita, the devotee of Krsna is "always busy working for the welfare of all sentient beings." The sufferings of humanity can be understood to be due to forgetfulness that Krsna (God) is the supreme enjoyer, the supreme proprietor and the supreme friend. Therefore, to revive Krsna consciousness within the entire human society is the highest welfare work. Hare Krsna!